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Bella brand offers pastry sheets for banitsa, baklava and also with wholemeal flour, produced with state-of-the-art technologies and with improved recipes, so they can be perfectly thin and more elastic. All traditional products produced under the brand’s name are being developed by its R&D experts, whose main aim is to meet consumers’ needs and preferences, studied for a period of two years. The products are already on the market. Their packs are with new modern design with graphic elements. The most modern methods of packaging and materials with barrier properties, with which the quality of the product is maintained and it is protected from environmental influences, are being used.

Particularly for the needs of hotels, restaurants and cafes (the HoReCa sector), Bella Bulgaria launched pastry food line covering all approved health nutrition standards and requirements in the field of the foods and healthy eating. The newest products include banitsas with no preservatives and artificial colouring, having three types of filling (cheese, apple and pumpkin), with low fat and salt consistency. The products are prepared with butter and filling, according to the Bulgarian state standards. The new pastry line was developed together with experts from Foods and Eating department of the National Centre of Public

Health and Analyses, and were approved by the Ministry of Health. All requirements included in the health nutrition’s guide for children* are covered, thus products are suitable for consumption in kinder gardens and schools.